Why advertise in Exploring TOSCA?

Numerous studies have concluded the superior value of magazines over other forms of media for advertising:

People who buy or subscribe to magazines have made a deliberate choice;
Readers believe the magazine reflects their interests and personality;
Readers tend to believe the advertising is relevant to them;
Readers have a trusting relationship with "their" magazine;
Ads in magazines are seen to be endorsed by the magazine;
Unlike other forms of media (television, radio, newspapers) magazines are read not once, but several times.

Exploring TOSCA reaches a superior market:

Primary and secondary research indicates that the target market for Exploring TOSCA is Minnesota residents and visitors to Minnesota who have attained a high level of education;
Primary and secondary research indicates that the target market for Exploring TOSCA is Minnesota residents and visitors to Minnesota who are generally in higher income brackets.
Minnesotans are avid arts lovers 67% of Minnesotans have attended an arts activity (at a theater, auditorium, concert hall, museum, gallery) within the past year; 95 % of Minnesotans believe the arts are an important or essential part of the overall education of Minnesota children (e.g., classes in music, writing, dance, art, and drama).

a guide that is viewed multiple times
selective about its advertisers
provided to numerous organizations, libraries, office reception areas, newcomers to the Twin Cities and several other organizations and individual subscribers

coming soon